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Dobre ideje

Client : Pevec


The largest Croatian DIY retail chain with over 10,000 articles recognised the need for quality communication with customers. Going a step beyond only the inspiration magazine Dobre ideje (Good Ideas), represents a platform of rich lifestyle content including home, garden, DIY and how-to features. The magazine is on sale in every Pevec store, so relevant content was pushed to the key audiences driving them to increased purchase.

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